In the realm of retail, shopping bags serve a dual purpose: practical utility and branding. These carriers, once mere vessels for transporting purchases, have evolved into iconic symbols of fashion, status, and sustainability. Let’s delve into the fascinating journey of shopping bags, tracing their transformation from humble containers to coveted accessories.

A Brief History: Origins and Development

Shopping bags have a rich history, dating back to ancient civilizations where baskets and sacks were used for carrying goods. However, the concept of branded shopping bags emerged in the 19th century, coinciding with the rise of consumer culture and mass production. Initially made of plain paper or cloth, these bags bore the logos of department stores and boutiques, subtly promoting their brands.

With advancements in printing technology and materials, shopping bags underwent a metamorphosis, becoming more than just vessels for purchases. The mid-20th century witnessed the advent of plastic bags, offering …